Privacy policy
Last updated: Septempber 2025
1. Introduction
Echo AI Ltd (“we”, “us”, or “our”) operates the Echo Uptime service (“Echo Uptime”, the “Service”). We are committed to protecting your privacy and handling your personal data transparently and securely.
This Privacy Policy explains how we collect, use, store, and protect personal data when you use Echo Uptime, visit our website, or otherwise interact with us.
2. Who we are
Company name: Echo AI Ltd
Trading name: Echo Uptime
Registered address: United Kingdom
Contact email: sales@meetecho.io
Echo AI Ltd is the data controller for the purposes of UK data protection law.
3. Data we collect
We only collect data that is necessary to provide and improve the Service.
3.1 Information you provide to us
Name
Email address
Company name
Billing details (processed by third-party payment providers)
Support requests and communications
3.2 Information collected automatically
When you use Echo Uptime, we may collect:
IP address
Device and browser information
Usage data (pages viewed, features used)
Log data related to uptime checks and alerts
3.3 Website and monitoring data
As part of the Service, we process:
Website URLs you choose to monitor
Monitoring results such as response times, status codes, SSL certificate status, keyword presence, and API payload responses
Incident timestamps and durations
We do not intentionally collect personal data from monitored websites.
4. How we use your data
We use your data to:
Provide and operate Echo Uptime
Monitor websites and services you configure
Send alerts, notifications, and service updates
Respond to support requests
Improve and secure the Service
Process payments and manage subscriptions
Comply with legal obligations
5. Legal basis for processing
Under UK GDPR, we rely on the following legal bases:
Contractual necessity: to deliver the Service you signed up for
Legitimate interests: to improve, secure, and maintain the Service
Consent: where required for marketing communications
Legal obligation: where required by law
6. AI features and data usage
Echo Uptime includes AI-powered features that help explain incidents and assist with troubleshooting.
AI features may process:
Monitoring results
Incident history
Diagnostic data
AI outputs are generated using your existing data. We do not use customer data to train public AI models, and your data is not shared for third-party model training.
7. Data sharing and processors
We do not sell your personal data.
We may share data with trusted third-party service providers who help us operate Echo Uptime, including:
Hosting and infrastructure providers
Monitoring and logging services
Payment processors
Email and notification providers
All processors are required to handle data securely and in accordance with data protection laws.
8. International data transfers
Where data is transferred outside the UK, we ensure appropriate safeguards are in place, such as standard contractual clauses or equivalent protections.
9. Data retention
We retain personal data only for as long as necessary:
Account data is retained while your account is active
Monitoring and incident data is retained according to your plan
Billing and legal records are retained as required by law
You may request deletion of your account and associated data at any time.
10. Your rights
You have the right to:
Access your personal data
Request correction of inaccurate data
Request deletion of your data
Restrict or object to processing
Request data portability
Withdraw consent where applicable
To exercise your rights, contact us at sales@meetecho.io
11. Security
We take security seriously and implement appropriate technical and organisational measures to protect your data, including:
Encryption in transit
Secure infrastructure
Access controls
Regular monitoring and auditing
No system is 100% secure, but we work continuously to protect your information.
12. Cookies
We use cookies and similar technologies to operate and improve our website. Details are provided in our Cookie Policy.
13. Children’s data
Echo Uptime is not intended for use by children, and we do not knowingly collect data from anyone under 16.
14. Changes to this policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page, and the “Last updated” date will be revised.
15. Contact us
If you have any questions about this Privacy Policy or how we handle your data, contact:
Email: sales@meetecho.io
Company: Echo AI Ltd

